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Launched in 1978, SHIATZY CHEN created a “New Look of China” through its fashion house in Taipei. SHIATZY CHEN’s distinctive fashion label transformed designs interpreting Chinese history and culture into unique stylish avant-garde silhouettes and styles. A phrase “original intention” in Chinese is printed on each label and deftly sewn into the collar, echoing the brand’s philosophy that fashion is not merely a trend but the reflection of the inner self and everlasting tastes. From the texture, luminosity and movement of the fabric to the intricate and elaborate embroidered patterns and techniques, Wang Chen Tsai-Hsia (aka Shiatzy Chen), the Creative Director and brand innovator of SHIATZY CHEN, demands flawless artistry.