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Shop G7-8 & G28, G/F, LANDMARK PRINCE'S
While it’s true that we now have an array of devices at our fingertips that are ‘smart’ enough to tell us the time at any moment in any part of the world (while also telling us how many paces we’ve walked in a day and how many calories we’ve burned), the brilliance of the traditional watch remains undiminished.
“If you thought choosing a watch was a black-and-white affair, think again”
The next time you stagger off a long-haul flight and squint into the midday sun as your body clock tells you that you should really be tucked up in bed, think back to 1884 – we’re not suggesting you’re that old, of course, but that was the year of the International Meridian Conference in Washington DC, at which the world was officially divided into 24 time zones, with each 15-degree zone east or west of the Greenwich Meridian decreed as representing one hour of time difference.
“It often makes good sense to buy a contemporary version of a classic rather than an original”.
Take a banker turned actor, dress him in the latest menswear, commence photo shoot and what do you get?