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Built Like a Tank

Cartier marks the centenary of its icon of modern cool, the Tank watch

Since its launch 100 years ago, Cartier’s Tank watch has undergone multiple modifications without changing its essential character. Streamlined, spare and unmistakably masculine, it undeniable that the watch, like the combat tanks that inspired its design, set the standard for modern design. The new Tank Cintrée Skeleton platinum model, in a limited edition of just 100 pieces, injects some serious cool into the timeless line with skeletonized movement. As another icon of cool, Andy Warhol, once said, “I wear a Tank because it’s the watch to wear.”

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